How to Boost Performance and Drive Engagement with Innovative Video Ads for Mobile Apps and Games
Imagine your mobile app or game skyrocketing to the top of the charts, crushing competitors and earning rave reviews from players.
Sounds like a dream, right?
It doesn’t have to be.
The secret to achieving such success (in addition to developing a fantastic app or game from the start) lies in creating video ads that captivate your audience and leave them wanting more.
You know the kind of ads we’re talking about: the kind that makes people stop, pay attention, and hit that sweet download button.
Enter Flixr. As a leading mobile marketing agency, we specialize in creating video ads that convert.
So, grab your snacks, get comfy, and let’s explore the ins and outs of Flixr’s video ad solutions that will completely revamp the way you market your mobile apps and games.
1. UGC (TikTok-style) Video Ads
UGC video ads mimic the look and feel of organic social media content, featuring relatable actors and everyday scenarios that make your app or game highly shareable and engaging.
- Fast turnarounds (in as little as 72 hours!)
- Influencer-style videos
- Social media-ready content → meet viewers where they are
- Relatable, real-life scenarios
- Organic, genuine feel
Capture the attention of your audience with content that resonates with them and creates a buzz around your brand.
2. Live Action Video Ads
Live action ads combine professional acting talent, immersive storylines, and high-quality production to create memorable and emotionally impactful ads that speak to your audience.
- High production value
- Professional acting talent from all over the world
- Emotional connection
- Immersive dialogues + storylines
Bring your game or app to life by showcasing the human element and evoking genuine emotions that drive engagement.
3. CTV Video Ads
CTV ads are optimized for the big screen and crafted to create an immersive, cinematic experience that captivates your viewers and drives them to take action.
- High-quality, cinematic visuals
- Captivating storytelling
- Prop, costume, and set design
- Professional actors and videographers
- Filmed in studio and on-location
With connected TV advertising, you can reach your viewers on their favorite streaming platforms, delivering high-quality ads that leave a lasting impression.
4. Green Screen/Influencer Ads
Our green screen ads allow for limitless creative possibilities, transporting viewers into the heart of your app or game while maintaining a polished and professional look.
- Dynamic visuals
- Tailored messaging with the target demographic
- Influencer endorsement
- Scalability and adaptability
Green screen technology allows for easy adaptation and scaling of ads, making it possible to create multiple versions for different platforms, audiences, different app/game versions, and marketing objectives.
Get the best of both worlds: showcase your app or game on the green screen while building trust with the audience.
5. Gameplay Ads
Gameplay ads plunge viewers into the core of your game, highlighting essential features, eye-catching visuals, and thrilling or crucial moments as an instructive guide that inspires people to download.
- Enhanced user anticipation and excitement
- One of the most successful ways to showcase the game
- Cost-effective and efficient production
- Easily adaptable to different platforms and audiences
Give potential users a taste of what they can expect from your app or game with these visually captivating ads.
6. Motion Graphics Ads
Motion graphics ads skillfully combine animation, graphic design, and enticing gameplay footage with powerful music and/or voiceover to deliver a visually stunning and informative guide to your app or game.
- Eye-catching visuals and animation
- Emphasis on key features and gameplay
- Stylish and modern design
- Versatile for various platforms and demographics
- Easily adaptable to different marketing objectives
For more tips and tricks and handy tools, check out Flixr’s resource center!
What sets Flixr apart from the competition? We’re glad you asked.
Our team of professionally trained videographers, actors, and creative wizards brings a unique blend of skills and expertise to the table, allowing us to produce jaw-dropping ads that maximize ROAS and deliver results that matter.
If you’re looking to create video ads for mobile apps and games that will boost revenue and elevate your brand, here’s why Flixr is the perfect partner for you:
- We employ a strategic, data-driven approach to creative development
- Our competitive prices ensure that you get top-notch video ad services without breaking the bank, maximizing the return on your marketing investment
- Our high production value, including in-studio or on-location filming options, ensures that your video ads look polished and professional
- Our Embedded Creative Team model allows you to gain an unfair advantage in the UA market, with a dedicated team working closely with your business on developing your content strategy and performance analysis
- We are proactive in concept brainstorming, ensuring you’ll never run out of fresh ideas for your campaigns
- We offer a UGC subscription that keeps you on the pulse of trends. Subscribing to this service means you get a monthly production of UGC-style videos. Each video is based on what’s currently hot on TikTok
- We offer comprehensive A/B testing programs. For examples of what your A/B testing might look like, see the video below:
- We stay up-to-date on industry trends and research and adapt our services and techniques to stay ahead of the competition
- Our commitment to constant innovation and testing means that we’re always refining our methods. We’re constantly on the lookout on different ways to improve your results.
- With exceptionally fast turnarounds, we can deliver high-quality video ads within tight deadlines. Our goal is to help you stay agile and responsive in the ever-changing marketing landscape.
- We boast a diverse talent pool with professional actors from all over the world. In our roster, you’ll find actors from English (USA, UK & Australian), to Spanish, Japanese, French, German, Spanish, Korean, Portuguese, Serbian, Croatian, and many more:
If you’re ready to level up your ad game, let’s talk!
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