Last updated on October 9th, 2024
In the lightning-fast realm of TikTok, today’s craze is tomorrow’s old news. That’s why we’re regularly checking on what’s buzzing, and we’re eager to share it with you!
When it comes to creating UGC videos for apps and games, it’s all about crafting relatable content that resonates with your viewers and gets them to take action.
So, if you’re looking to create UGC videos for your app or game and keep up with the latest TikTok trends in 2024, bookmark this article and stay updated!
With each trend, we’ll also be sharing insights on how you can harness these viral TikTok trends to power up UGC videos for your games and apps!
1) ASMR gaming
In this trend, creators share a cozy gaming or work desk setup while incorporating ASMR sounds, such as soft typing, or the sound of tea being stirred.
How you could use this for your game/app:
- Emphasize the relaxing and immersive experience of playing your game by focusing on soothing in-game sounds or calm gameplay sequences.
- Create ASMR-style content featuring your game’s audio elements, like sound effects or background music.
- Use this trend to show how your game can be a peaceful, stress-relieving escape for players looking to wind down.
2) Different hobbies for different moods
Creators are listing and showcasing their hobbies of choice based on their moods, categorizing them into types like ”brain-off” (gardening, gaming), ”brain-on” (chess, puzzles), creative (art), high-energy hobbies (dancing), etc.
How you could use this for your game/app:
- Position your game as the perfect ”brain-off” hobby for unwinding after a long day.
- Alternatively, position it as a ”brain-on” hobby, if the genre offers mentally stimulating experiences.
- Highlight how your game caters to different moods and playstyles, making it the ideal fit for any player, anytime!
At Flixr, we make top-tier video creatives that engage and convert your audience—all while staying on budget and delivering fast results.
3) Library talks
Creators are filming quiet, podcast-style conversations in libraries by whispering during the entire discussion.
How you could use this for your game/app:
- Use the “whispering” style to engage audiences in a soothing, conversational way while highlighting your game’s unique features.
- Feature two players discussing strategies, tips, or their favorite parts of your game.
- Alternatively, have the players debate on what their favorite games are, and why.
4) (S)he’s a 10, but…
This trend takes the popular “(S)he’s a 10, but…” meme and applies it to gaming!
Creators show themselves playing a game with captions highlighting their “(s)he’s a 10, but…” scenarios. These scenarios often poke fun at small gaming quirks or preferences.
How you could use this for your game/app:
- Adapt the trend by adding funny, game-related quirks that resonate with your player base. For example: “She’s a 10, but she only plays on easy mode,” or “He’s a 10, but he spends hours customizing characters instead of playing.”
- Create playful scenarios unique to your game, like “She’s a 10, but she spends all her in-game currency on cosmetic items,” or “He’s a 10, but he talks more about [game name] than real life.”
5) Dopamine detox
Creators are sharing their stories of how they quit “doomscrolling” social media and replaced it with more productive and satisfying activities.
How you could use this for your game/app:
- Position your game as a more satisfying alternative to scrolling social media—something that stimulates the mind and provides real progress and rewards.
- Highlight how your game offers that dopamine hit in a healthier, more rewarding way, encouraging players to incorporate it into their daily routines.
At Flixr, we stay ahead of TikTok trends to ensure your UGC game concepts resonate with your target players.
Keep scrolling to discover more handpicked trends that can work wonders for your game or app!
6) Different POVs
This trend showcases the same event from two or more perspectives, creating a fun, interconnected narrative across multiple videos. Often, viewers comment things like “I saw the other POV!” when they recognize the connection between the videos.
For example, one TikTok might show someone reacting to an event, while the other POV reveals what actually caused it.
POV #1:
POV #2:
How you could use this for your game/app:
- Showcase the POV of two different players in your game: a winner and a loser, highlighting their contrasting reactions to a match or level.
- Create two TikToks: one from the perspective of someone playing your game in a public place (like a cafe) and another from the viewpoint of a bystander or waiter reacting to their intense focus.
- Encourage users to create their own POV pairs, where one video shows in-game action, and the other reveals the player’s real-life reaction—fueling engagement and traffic between the two!
7) The most beautiful things in life
This trend starts with a narrator saying, “The most beautiful things in life are not things, they’re…” but just before the narrator can finish, the sound cuts to an edited insert—often something humorous or meaningful to the creator.
How you could use this for your game/app:
- Edit the sound so the interruption says “winning in [game]” to humorously show that, for your players, victory is the most beautiful thing!
- Highlight how players prioritize your game by replacing the usual heartfelt moments with the excitement of winning or leveling up.
8) The guilty walk
Creators do a humorous walk to their computer or mobile phone with captions that reveal they’re feeling guilty about something.
This trend showcases the relatable moments of procrastination or being absorbed in an activity longer than intended.
How you could use this for your game/app:
- Use this trend to highlight the “one more level” mentality that keeps players hooked on your game!
- Showcase players who are “guiltily” coming back to their device after saying they’d only play for a few minutes, humorously showcasing how addictive and engaging your game is.
- Feature captions like “Me coming back to my bf/gf 2 hours after I promised I’ll just play [game] for 5 minutes.”
9) The 8 PM dilemma
Creators get all cozied up with a caption like, “when people invite you out but it’s already 8 pm,” implying they’d much rather stay in and spend the night watching a movie or playing a game.
How you could use this for your game/app:
- Position your game as the ultimate choice for those who prefer a cozy night in over going out!
- Showcase players relaxing with your game as their go-to entertainment, suggesting it’s the perfect companion for those “no thanks, I’m staying in” nights.
- Emphasize how your game offers the same level of excitement, fun, or relaxation that people seek when they choose to stay in rather than go out.
10) Are you free tonight?
In this trend, creators prepare to get cozy and enjoy a night in with either a game or a movie, while using this trending sound.
This trend humorously captures the joy of prioritizing personal downtime.
How you could use this for your game/app:
- Showcase how your game is the perfect “me-time” activity that players prioritize over going out.
- Highlight players happily ignoring social invites to stay in and enjoy your game, suggesting it’s the preferred way to unwind and escape from everyday life.
- Emphasize how your game fits into that ideal cozy night, making it the perfect choice when players just want to relax and disconnect.
11) Morning coffee on a cozy autumn day
Using the trending sound “Hot tea, coffee?” creators show off their perfect autumn mornings—often featuring a steamy cup of coffee or tea, soft lighting, and fall aesthetics.
How you could use this for your game/app:
- Incorporate your game into these serene autumn mornings by positioning it as part of a creator’s daily routine.
- Have creators show how they play a few relaxing rounds of your game while sipping their morning coffee or tea.
12) Autumn movie night
Creators are embracing the fall vibes by sharing their ideal cozy autumn movie nights—complete with comfy blankets, themed snacks, and autumn decorations.
How you could use this for your game/app:
- Position your game as the perfect activity to fill those cozy in-between moments during an autumn movie night.
- Whether players are waiting for friends to arrive or something to bake in the oven, showcase how your game offers the ideal way to relax and pass the time.
- Creators could highlight how they unwind with your game while enjoying their cozy autumn setup.
13) Hoa hoa hoa weather
With the on-screen caption “Me as soon as it looks like hoa hoa hoa weather outside,” creators are embracing the chilly weather by lighting candles, wrapping themselves in blankets, and getting completely comfy.
How you could use this for your game/app:
- Use this trend to show how your game is the perfect companion for those cozy autumn days when staying inside is the only option.
- Creators can highlight the moment they grab their phone and dive into your game right after lighting candles and setting the perfect autumn atmosphere. This showcases your game as a key part of their ultimate cozy day.
14) Halloween
Creators are using this viral sound and sharing clips of themselves embracing the spooky season even before it begins, often getting cozy with fall decorations, pumpkin candles, and Halloween-themed décor.
How you could use this for your game/app:
- Tap into the spooky season by showcasing your game as a fun and fitting activity for Halloween lovers.
- Use this viral sound to align your game with the festive energy of autumn and Halloween.
15) If *this* is your vibe…
Creators use this sound while showcasing a montage that perfectly captures a ”vibe” (e.g. a specific hobby, aesthetic, or atmosphere).
How you could use this for your game/app:
- Showcase your game as part of the “vibe” that resonates with your target audience.
- Include a montage of in-game scenes or player experiences that align with the featured aesthetic or atmosphere!
- Position your game as the perfect fit for those who identify with this vibe, making it an essential part of their lifestyle.
16) Neurotypicals vs. Neurodivergents
This TikTok trend humorously highlights the differences between “neurotypical” (people who process and experience the world in a way that is generally considered typical) and “neurodivergent” creators (those whose brains work differently than what society considers the norm).
The trend focuses on their unique quirks and ways of approaching everyday situations.
How you could use this for your game/app:
- Showcase the funny contrast between “It’s just a game” (neurotypical) vs. “This game is everything!” (neurodivergent) to emphasize how deeply immersive and emotionally impactful your game can be.
- Highlight how your game caters to different types of players—whether they approach gaming casually or with deep focus and passion.
- Use this trend to emphasize inclusivity and diversity in your gaming community, celebrating how everyone enjoys and interacts with your game in their own unique way.
17) A Fine Specimen in its Natural Habitat
This trend features creators walking into the frame and breaking the 4th wall by directly interacting with the viewer, as if in a nature documentary.
How you could use this for your game/app:
- Have creators walk in and humorously “showcase” the viewer as a dedicated gamer, saying something like, “And here we have someone who’s been playing [your game] all night.”
- Use this trend to highlight how immersive your game is by implying the viewer has become fully engrossed in it.
- Creators can take it a step further by humorously identifying various “gamer traits” (e.g., “The master of side quests” or “The high-score champion”) as they interact with the viewer.
18) Three Stages of…
In this trend, creators humorously showcase the “3 stages” of a process, hobby, or business; where Stage 1 and Stage 3 are exactly the same, despite the supposed progress made.
How you could use this for your game/app:
- Use this trend to humorously show how players start out casually, get deeply involved, but then return to their initial habits or playstyles.
- Showcase how your game keeps players engaged through every stage of their journey, whether they’re beginners or pros.
- The 3 stages of trying to beat a difficult level in your game could look something like this:
- “This level looks easy, I’ll clear it on the first try!”
- *Frantically strategizing, looking up guides, and replaying the same section over and over*: “I WILL conquer this level if it’s the last thing I do!”
- “This level looks easy, I’ll clear it on the first try!” (same optimism, even after all the effort).
19) I’m tired of this, grandpa!
In this trend, creators humorously illustrate a conflict between two people or versions of themselves, using on-screen text to highlight the opposing sides.
How you could use this for your game/app:
- Use the trending sound to depict a struggle between two game modes, player types, or playstyles within your game.
- For example, you could highlight a humorous conflict between two types of gamers, e.g. the “I want to play competitively!” type vs. the “I just want to chill and enjoy the story” type.
- Emphasize how your game caters to both types.
20) Mexican standoff
This trend sets up a classic “Mexican standoff,” with creators pitting two people or two sides of their own personality against each other in a comedic showdown.
How you could use this for your game/app:
- Similarly to the above trend, you can use this trend to show a standoff between two players with different gaming styles (e.g. competitive vs. casual).
- Use the tension of the standoff to build anticipation, then showcase how your game satisfies both sides.
- This would highlight the flexibility of your game in catering to both intense and relaxed playstyles.
21) Hobbies
TikTokers use this sound (or an equivalent) to showcase how many hobbies they have and how varied their interests are (e.g. painting, sculpting, knitting, gaming, reading…).
How you could use this for your game/app:
- Highlight your game as one of the creator’s favorite hobbies.
- Have creators include gameplay footage alongside their other hobbies, showing how your game is an essential part of their diverse interests.
22) Gamer hours
Creators use this sound in a humorous “argument” with themselves about sleep vs. gaming.
How you could use this for your game/app:
- Use this sound to humorously show how your game is so engaging that players would rather stay up late enjoying it than get a full night’s sleep.
- This lighthearted take can resonate with gamers who love late-night gaming sessions.
23) One of the best ways to know you’re a nerd
Creators showcase their nerdiness by displaying their hobbies or collections (e.g., painting figurines, board games, books) using this sound:
How you could use this for your game/app:
- Position your game as the ultimate “nerdy” hobby in this trend.
- Have creators proudly show off their gameplay, presenting it as a badge of honor in their collection of nerdy pursuits.
24) Game intro (hook & gameplay)
This trend is straightforward: creators start with a hook and then introduce a game or a list of games while showing the gameplay. The creators are usually in an aesthetic gaming setup.
How you could use this for your game/app:
- Highlight the game’s features, aesthetics, and unique aspects within a visually appealing setup. This format effectively introduces new players to your game, sparking interest and engagement.
- Start with a captivating hook to grab viewers’ attention, then transition into showcasing your game with immersive gameplay footage.
To stay ahead of the curve and keep your UGC videos fresh and engaging, bookmark this article! We’ll be adding new TikTok trends as they emerge and removing those that have faded away.
Stay tuned for more insights and ideas to power up your UGC content and make your app or game stand out in 2024 and beyond!
We can help you create UGC videos for your apps and games! Reach out to us today to leverage TikTok UGC ideas and create content that converts.
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