Last updated: November 19th, 2024
In the lightning-fast realm of TikTok, today’s craze is tomorrow’s old news. That’s why we’re regularly checking on what’s buzzing, and we’re eager to share it with you!
When it comes to creating UGC videos for apps and games, it’s all about crafting relatable content that resonates with your viewers and gets them to take action.
So, if you’re looking to create UGC videos for your app or game and keep up with the latest TikTok trends in 2024, bookmark this article and stay updated!
With each trend, we’ll also be sharing insights on how you can harness these viral TikTok trends to power up UGC videos for your games and apps!
1) Windows start up sound and error sound
This trend begins with the iconic Windows XP startup sound (often signaling hope or the start of something new) and cuts to the Windows XP error sound (symbolizing a funny or unexpected failure). The first shot typically shows an ambitious plan, while the second shows reality not going as intended.
How you could use this for your game/app:
- Showcase players’ big gaming plans vs. the reality of what actually happens in your game. For example, “Plan: Finish all my daily quests. Reality: Spends an hour designing my character’s outfit.”
- Use this trend to create relatable content about real-life expectations vs. reality, e.g. the initial plan to clean the house vs. ending up playing games instead.
2) Suspects
This trend features people playfully “roasting” each other while running, with the person behind the camera filming and making funny statements about the person running. The video then flips, and the two people reverse the roles, continuing the roast. It’s a fun back-and-forth highlighting quirks or traits. The origin of the trend are police chase videos (hence mentioning “the suspect.”
How you could use this for your game/app:
- Highlight your game’s community features by showing funny and relatable quirks that players recognize in themselves or their friends.
- Create playful “suspect profiles” for your game characters. For example: “Suspect spams emotes after every victory,” and then switch to another character: “Suspect never skips a cutscene.”
- Have players roast each other’s in-game behavior, like “Suspect only builds houses in survival mode” or “Suspect always picks the same character in multiplayer matches.”
3) The one behind the camera
This trend starts with a handheld camera shot of a room, object, or setting, with a caption setting up a statement or opinion. The camera then “accidentally” turns to reveal the person—or unexpected narrator—behind the camera, creating a funny and surprising twist.
How you could use this for your game/app:
- Create your own version of this trend by having your players reveal themselves with funny or ironic captions related to the game.
At Flixr, we make top-tier video creatives that engage and convert your audience—all while staying on budget and delivering fast results.
4) I trust her 99%
A video of two friends having fun, with the caption “I trust her/him 99%.” The clip then cuts to a situation where they don’t trust their friend with the remaining 1% (usually something lighthearted).
How you could use this for your game/app:
- Show how players are hooked on your game by having one friend say, “I’ll just play for 5-10 minutes,” while the other looks skeptically, knowing it’s never just 10 minutes!
- Highlight humorous situations where friends don’t trust each other’s gameplay promises—like saying they’ll “totally log off” after this level.
- Use this trend to showcase the “addictive” appeal of your game, with friends calling each other out on how hard it is to put down.
5) I’m not judging you, but…
A POV video with the caption “I’m not judging you, but…,” as a creator humorously side-eyes or silently judges a friend.
How you could use this for your game/app:
- Show someone “judging” their friend for not using power-ups or boosters in your game, humorously highlighting the value of these features.
- Create a POV where someone’s judging another player for not playing as intensely or strategically, showcasing the different player styles in your game.
- Use this to highlight popular features in your game (like boosters) by having someone “judge” their friend for not using them or misusing them.
At Flixr, we stay ahead of TikTok trends to ensure your UGC game concepts resonate with your target players.
Keep scrolling to discover more handpicked trends that can work wonders for your game or app!
6) Top 5 hottest things you can say to a woman
This stitch trend starts with the original video of a girl listing “Top 5 hottest things you can say to a woman,” then cuts to the creator listing geeky, niche things they’re passionate about. The trend combines clips of the original video with clips of the creator, making it a humorous mismatch between what’s considered “hot.”
How you could use this for your game/app:
- Stitch with the original video and replace the “hot” list with enticing in-game features, like “I unlocked all the rare skins,” or “I just reached level 100.”
- Create a funny contrast by listing dedicated gamer accomplishments, like “I’ve logged 500 hours on this game,” or “I can explain every character’s backstory in detail.”
- Use this trend to spotlight unique aspects of your game by humorously presenting them as the “hottest” things a player could say!
7) Don’t rush me
Creators lip-sync to the viral audio, “don’t rush me, Katie, I’m just not ready,” while the on-screen captions show the context. Typically, it involves somebody interrupting the creator or invading their personal space.
How you could use this for your game/app:
- Show players who get interrupted while they’re deeply immersed in playing your game, while mouthing along to the audio: “don’t rush me, Katie, I’m just not ready”
- Feature scenarios where players need “just one more minute” before they log off, emphasizing the game’s captivating nature
8) Subtle foreshadowing
This trend involves an editing style where creators subtly (or not so subtly) foreshadow what’s going to happen. We see a glimpse of the punchline before it happens.
How you could use this for your game/app:
- Showcase a player who is supposed to be working or studying, with sudden flashes showing them switching to your game, hinting at their true intention
- Create anticipation by foreshadowing unexpected or humorous in-game moments (e.g. epic wins or dramatic fails). Keep the viewers engaged and guessing what will come next
9) POV: accidents happen
In this trend, creators speed up footage of themselves doing an activity, such as cleaning the house or working, with the caption “POV: you’re [doing HYZ] and accidents happen.” The twist is the fact that the “accident” turns out to be them abandoning their task to get comfy in bed or do something more enjoyable.
How you could use this for your game/app:
- Show a player starting out doing chores, only for the “accident” to be them sitting down and playing your game
- Use this trend to highlight your game as the perfect escape when life’s responsibilities can wait just a little longer
10) Are you having fun, Charlie
TikTokers are using the soundbite “Are you having fun Charlie?” to humorously capture moments where one person is way too engrossed in an activity (usually gaming) while their partner waits for them to finish.
How you could use this for your game/app:
- Show how players can get hooked on your game, even when they promised “just one more round” hours ago;
- Use the trend to emphasize the game’s immersive experience, with the player fully absorbed, seemingly oblivious to everything else around them;
- Make it relatable by pairing in-game footage with captions like “when you say it’s just a quick game of [game]” to connect with users who understand the pull of a truly captivating game.
11) Quick cuts
This trend features quick, aesthetic cuts of a gamer’s setup—showing off their unique decor, lighting, and gear—perfectly timed to the beat of a catchy soundtrack. The videos end with the gamer finally settling in to play. It’s all about creating a vibe and celebrating the gaming lifestyle.
How you could use this for your game/app:
- Highlight the immersive atmosphere your game creates by showcasing players’ setups as the perfect “command center” for gaming;
- Use the quick cuts to reveal different elements of your game’s aesthetics, like iconic characters or gameplay scenes, integrated into the montage for maximum impact;
- Position your game as a must-play experience for those who put effort into crafting the ultimate gaming environment. It’s the perfect addition to a well-curated setup!
12) What video game is a red flag in a partner
Creators ask and answer the question, “What video game is a red flag in a partner?” followed by explanations.
How you could use this for your game/app:
- Flip the narrative by positioning your game as the “green flag”—the ideal game that reflects well on those who play it.
- Encourage creators to share why your game strengthens bonds or leads to great shared experiences, making it the ultimate couple-friendly game.
- Highlight how your game creates a fun, harmonious gaming experience for everyone involved.
13) When will I see you again?
Creators use a sound where one person says goodbye and the other asks when they’ll see them again. The first person dramatically responds that it won’t be anytime soon, as they’re off to play their favorite game.
How you could use this for your game/app:
- Highlight how your game is so engaging that players humorously “disappear” from social life to keep playing.
- Show creators using the sound to depict their friends or partners jokingly wondering when they’ll stop playing.
- Emphasize how fun and addictive your game is by showing players prioritizing it over other activities.
14) Slow life
Creators are embracing a slower pace of life, featuring hobbies like gardening, sipping tea, and walking in nature. These serene activities capture the essence of “slow living.”
How you could use this for your game/app:
- Position your game as part of the slow-life aesthetic—show how it offers a calming, relaxing experience that complements mindful hobbies like sipping tea or unwinding in nature.
- Encourage creators to highlight moments where they wind down with your game as part of their daily routine, blending it with the slow, serene vibes of the trend.
- Showcase how your game offers stress-free, cozy gameplay, perfect for those embracing a more relaxed and peaceful lifestyle.
15) Getting your gf/bf into gaming
This trend features creators trying to get their partner into their favorite game and capturing their partner’s reaction. The videos often involve one partner introducing the other to a type of game they wouldn’t usually play—like a guy convincing his girlfriend to love shooters or a girl introducing her boyfriend to cozy games that don’t have a ”win” condition.
How you could use this for your game/app:
- Use this trend to highlight the versatility of your game—showing how it can appeal to players with different tastes.
- Feature creators introducing their partners to your game, emphasizing how fun and engaging it is for both casual and hardcore players.
- Showcase how your game can bring couples together through shared experiences, highlighting it as a great activity for partners to enjoy together.
16) I’ll be running late, there’s traffic
This trend shows creators using captions like ”I’ll be running late, there’s traffic” or ”I have important work stuff,” only to reveal that the ”traffic” or ”work” is actually them enjoying a movie, show, or game. It’s a playful way to make excuses for personal downtime.
How you could use this for your game/app:
- Have creators use this trend to humorously show how they ”ditch” social plans to play your game, positioning it as the preferred activity.
- Show gamers making light-hearted excuses to skip chores or meetings so they can sneak in some playtime, emphasizing how engaging and fun your game is.
- Frame your game as the perfect reason for taking personal downtime.
17) Two personalities
In this trend, creators showcase contrasting sides of their personalities or lifestyles, such as being a party animal one day and a nature lover the next, or being a bubbly extrovert one day, and an introverted hermit the next.
How you could use this for your game/app:
- Highlight how your game can cater to different player moods or preferences, with one video showing a competitive side and another showing a casual, relaxing gameplay experience.
- Showcase two contrasting playstyles, like the ”grinder” who wishes to level up endlessly vs. the casual player who enjoys exploring and relaxing.
- Use the dual-personality concept to appeal to different types of players, emphasizing that your game fits both intense and laid-back gaming sessions.
18) Underconsumption core
In this trend, creators promote minimalism and “underconsumption” by showing how they reduce their use of material goods, whether it’s limiting their wardrobe to a few outfits or using just a couple of bathroom products. It’s a light push towards sustainability and intentional living.
How you could use this for your game/app:
- Position your game as a minimalist, low-pressure form of entertainment—perfect for players who are looking for simplicity and relaxation.
- Feature creators playing your game while promoting a minimalist lifestyle, such as gaming in a simple, minimalistic space.
- Highlight how your app allows players to enjoy a simple, clutter-free experience, focusing on quality and mindfulness over excess.
19) ASMR gaming
In this trend, creators share a cozy gaming or work desk setup while incorporating ASMR sounds, such as soft typing, or the sound of tea being stirred.
How you could use this for your game/app:
- Emphasize the relaxing and immersive experience of playing your game by focusing on soothing in-game sounds or calm gameplay sequences.
- Create ASMR-style content featuring your game’s audio elements, like sound effects or background music.
- Use this trend to show how your game can be a peaceful, stress-relieving escape for players looking to wind down.
20) (S)he’s a 10, but…
This trend takes the popular “(S)he’s a 10, but…” meme and applies it to gaming!
Creators show themselves playing a game with captions highlighting their “(s)he’s a 10, but…” scenarios. These scenarios often poke fun at small gaming quirks or preferences.
How you could use this for your game/app:
- Adapt the trend by adding funny, game-related quirks that resonate with your player base. For example: “She’s a 10, but she only plays on easy mode,” or “He’s a 10, but he spends hours customizing characters instead of playing.”
- Create playful scenarios unique to your game, like “She’s a 10, but she spends all her in-game currency on cosmetic items,” or “He’s a 10, but he talks more about [game name] than real life.”
21) Dopamine detox
Creators are sharing their stories of how they quit “doomscrolling” social media and replaced it with more productive and satisfying activities.
How you could use this for your game/app:
- Position your game as a more satisfying alternative to scrolling social media—something that stimulates the mind and provides real progress and rewards.
- Highlight how your game offers that dopamine hit in a healthier, more rewarding way, encouraging players to incorporate it into their daily routines.
22) The most beautiful things in life
This trend starts with a narrator saying, “The most beautiful things in life are not things, they’re…” but just before the narrator can finish, the sound cuts to an edited insert—often something humorous or meaningful to the creator.
How you could use this for your game/app:
- Edit the sound so the interruption says “winning in [game]” to humorously show that, for your players, victory is the most beautiful thing!
- Highlight how players prioritize your game by replacing the usual heartfelt moments with the excitement of winning or leveling up.
23) The guilty walk
Creators do a humorous walk to their computer or mobile phone with captions that reveal they’re feeling guilty about something.
This trend showcases the relatable moments of procrastination or being absorbed in an activity longer than intended.
How you could use this for your game/app:
- Use this trend to highlight the “one more level” mentality that keeps players hooked on your game!
- Showcase players who are “guiltily” coming back to their device after saying they’d only play for a few minutes, humorously showcasing how addictive and engaging your game is.
- Feature captions like “Me coming back to my bf/gf 2 hours after I promised I’ll just play [game] for 5 minutes.”
24) Are you free tonight?
In this trend, creators prepare to get cozy and enjoy a night in with either a game or a movie, while using this trending sound.
This trend humorously captures the joy of prioritizing personal downtime.
How you could use this for your game/app:
- Showcase how your game is the perfect “me-time” activity that players prioritize over going out.
- Highlight players happily ignoring social invites to stay in and enjoy your game, suggesting it’s the preferred way to unwind and escape from everyday life.
- Emphasize how your game fits into that ideal cozy night, making it the perfect choice when players just want to relax and disconnect.
25) Hobbies
TikTokers use this sound (or an equivalent) to showcase how many hobbies they have and how varied their interests are (e.g. painting, sculpting, knitting, gaming, reading…).
How you could use this for your game/app:
- Highlight your game as one of the creator’s favorite hobbies.
- Have creators include gameplay footage alongside their other hobbies, showing how your game is an essential part of their diverse interests.
26) One of the best ways to know you’re a nerd
Creators showcase their nerdiness by displaying their hobbies or collections (e.g., painting figurines, board games, books) using this sound.
How you could use this for your game/app:
- Position your game as the ultimate “nerdy” hobby in this trend.
- Have creators proudly show off their gameplay, presenting it as a badge of honor in their collection of nerdy pursuits.
To stay ahead of the curve and keep your UGC videos fresh and engaging, bookmark this article! We’ll be adding new TikTok trends as they emerge and removing those that have faded away.
Stay tuned for more insights and ideas to power up your UGC content and make your app or game stand out in 2024 and beyond!
We can help you create UGC videos for your apps and games! Reach out to us today to leverage TikTok UGC ideas and create content that converts.
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